Eco-friendly mobility is a Volvo imperative. By driving, we contribute to global warming but we can still reduce our impact. The average tree has the power to absorb as much as 18 kg of CO2 in a year and Volvo Car South Africa is harnessing this power, with the Greenforblue project.

Initially Greenforblue gave customers the opportunity to reduce their Volvo's carbon footprint by buying a set of trees to be planted by Sappi. But now Greenforblue has evolved – with every new Volvo, we give you a spekboom tree to plant where you choose.

Like everything we do at Volvo, Greenforblue is #MADEFORYOU.

The spekboom is an excellent 'carbon sponge' as it absorbs more free carbon from the atmosphere than almost any other plant and does so very efficiently.

Spekboom Advantages

  • Absorbs 20 kg/m2 of carbon per year
  • Edible – feeds animals
  • Excels in arid or semi-arid conditions
  • Shades the soil from harmful sun
  • Prevents soil erosion
  • Enriches soil (benefits plants and animals in the area)
  • Improved water-holding

Also, spekboom sites are very good at rehabilitating over-utilised natural habitats to their formerly productive state. At the same time these sites act as carbon sinks where carbon can be collected and used where it belongs.

  • Trees improve air quality by producing oxygen. They also store carbon, offsetting harmful byproducts of fossil-fuel burning.
  • They moderate the effects of sun and wind, and they clean the air by trapping dust, pollen and other pollutants.
  • Planted in the right places around buildings, trees can significantly reduce air-conditioning costs. This means less Freon, an inflammable and odorless chemical emitted from air conditioners. It is considered to have damaging effects to the ozone layer.
  • Trees increase property value.

  • Trees generate jobs and contribute raw materials for buildings, newspapers, books, etc. They are renewable, biodegradable and recyclable.
  • They provide shelter and food for wildlife such as birds, squirrels and bugs.
  • Trees have a positive effect on people. Workers are more productive when they see trees along their commute routes and from their office windows.
  • Landscapes that include trees help relax us, lower heart rates and reduce stress.



Make a change one tree at a time by purchasing more spekboom trees from Treemendous Gifts.

Grant Bezuidenhout


By planting enough trees to offset your Volvo’s CO2 emissions, you can drive with a clear conscience, knowing that you’ve done your bit for the environment. The slide below shows how many trees are needed to offset your Volvo’s carbon footprint for 5 years or 100 000 km.

As far back as in the 70s, Volvo acknowledged the environmental downside of cars. Since then, we haven't stopped developing and innovating to reduce the environmental impact of our cars, from product development and manufacturing, right through to driving and recycling. That's why we support the development of climate neutral electricity production, and why Volvo Cars manufacturing units in Europe run on green electricity – either hydro or wind power. What's more, all new Volvo cars are designed to be 85%* recyclable, and for 95% recoverability.

To learn more about Volvo's environmental achievements, please click here.

At Volvo, we don’t just design cars for the people that drive them, but for the people around them as well. That’s why we’ve developed the Volvo DRIVE-E environmental programme. Using innovative powertrain technology together with advanced aerodynamics, low-friction technology and lightweight materials, DRIVE-E is an important step in our journey towards zero emissions.
Already offering best-in-class CO2 levels and also specifically tailored for low rolling-resistance and reduced air drag, our innovative DRIVE-E models are equipped with a conventional diesel engine and manual gearbox optimised for extra-low fuel consumption. To further reduce CO2 emissions to as low as 104g/km, some of our DRIVE-E Volvos also feature an eco-progressive Start/Stop function that automatically switches the engine off whenever the car comes to a standstill – without affecting the audio system or comfort levels in the cabin – limiting exhaust emissions and reducing fuel consumption by up to 5% in mixed driving conditions and 10% in an urban environment. This innovative system is made possible by a small additional battery that provides extra power to the larger battery. Thanks to this extra battery, Volvo's DRIVE-E models also feature particularly quick, smooth start-up.

The Volvo V40 is the latest addition to the Volvo’s stable and will be available in South Africa in the last quarter of 2012.

With a fuel consumption of 3.6l per 100km and CO2 emissions of just 94g/km, the D2 diesel is the most efficient version. However, all engine and transmission variants come standard with Volvo’s Start-Stop technology, as well as Regenerative Charging, which intelligently controls the alternator, charging the battery when it is most economical, such as when braking. This recouped energy is then used to power electrical systems during less efficient periods when there is a large drain on the battery.

With the new fully graphic instrument cluster, the driver can choose between three graphic themes, namely Elegance, Eco and Performance. The Eco theme features an Eco meter that’s displayed on the left-hand side of the instrument cluster, displaying the current and accumulated fuel consumption figures and rewarding the driver with a green light when eco-driving is optimal.

Because we’re #MADEFORYOU we’re constantly making our technology more respectful of the environment.

The Volvo V60 Plug-in Hybrid, the world's first diesel plug-in hybrid, is our most technically advanced model ever and charges from a standard wall socket. This groundbreaking technology not only reduces environmental impact, but makes the car more fun to drive. And because at Volvo, we design cars for tomorrow as well as for today, you can be sure that our cars aren't the only things Designed Around You.

What if you could combine power, efficiency and driving enjoyment with sustainable driving? This is the idea behind Drive-E where we take an all-encompassing approach to create better, smarter and more sustainable cars.
With our new technologies you can get the same power from a four-cylinder engine as from a six or even an eight-cylinder engine, all the time while still using less fuel. Your running costs will be lower and your engine will emit fewer harmful exhaust emissions. The ECO+ mode improves your fuel economy by optimising gearshifts, engine control and throttle response.

How can you make a small, light engine that is as powerful as a big one? By making it smarter. We have developed the world first intelligent diesel fuel injection technology called i-ART. It is one of the reasons even our small engines are exceptionally powerful. We have attached intelligent sensors to our new i-ART engines so that fuel usage is automatically adjusted, giving you more power with less fuel consumption.

And with our eight-speed gearbox your Volvo will always be in the right gear for optimal performance and a great driving experience.

Our latest addition to the family, the Volvo V40, has considerably low fuel consumption and CO2 emissions. All engine and transmission variants come standard with Volvo’s Start-Stop technology, as well as Regenerative Charging, which charges the battery when it’s most economical, such as when braking.

If you can’t find an answer to your questions, please don’t hesitate to contact us.

Chrizaan De Villiers
0861 586 586

Reference #

Contact Us | Copyright | Legal Disclaimer | Privacy Policy Visit Volvo South Africa